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Context and Mission
Sandrine and Oat, owners of the Soi and Suahoy restaurants, wanted to create a new brand to market their Thai BBQ sauce. They approached Malipa Hospitality Solutions to help them develop the brand and set up the various commercial aspects.
Our solution
To successfully launch Tirak, we implemented three strategic approaches:
Brand Identity Development (Branding)
Create a strong brand identity that reflects the authenticity and quality of Tirak sauce.
Marketing and Presentation (Sales Deck)
Develop an attractive sales pitch and marketing strategy to present Tirak to distributors and potential customers.
Website and Logo
Design a distinctive and evocative logo (to be verified) and develop a website to facilitate online sales and maximize Tirak's visibility.
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